Since the first time I went to Mallorca, back in 2002 after finishing school, I fell in love with this amazing and beautiful island.

After it I came back several times enjoying holidays on Mallorca, also shooting music videos like "Pool Party" there because of the unique vibe.

In 2012 I performed for the first time on Mallorca. To be honest, I wasn't sure if this the right place/area for me from an artist perspective.

But since the initiative Palma Beach was started, Playa de Palma has changed a lot. It's transforming into a modern and high quality place to be and enjoy with regard to the Mallorquine identity.

During summer 2019, I was asked to perform at Chalet Siena, a very stylish beach club. Deeply impressed by the cool venue and how the face of the Playa de Palma has changed, the evening was a memorable one. Mood and atmosphere, music and guests - everything matched perfectly. It finally felt like the right time and the right place.

So I'm very proud and honored being part of the exciting journey of Palma Beach now.

As a brand ambassador and artist I'll put all my heart and love for Mallorca into this cooperation. Looking forward to welcome you in Palma Beach.

It was an honor that the specially for Palma Beach written song "Golden Lights" was picked as the official song for the summer campaign 2021! 

LIFE is better @ Palma Beach!